About Not Another Marketing Agency
We chose our name with a sprinkle of irony and a heap of purpose. NAMA – Not Another Marketing Agency – is a marketing consultancy that diagnoses what organisations actually need – not just what they think they want – then assembles the right mix of marketing expertise to create far greater impact than any single approach could achieve.
Meet Tabitha Fox – The Founder Behind NAMA
Our journey is one of parallel paths converging into strategic thinking. For the past decade, Tabitha Fox, Fellow of the Institute of Data and Marketing and founder of Not Another Marketing Agency, has been immersed in both commercial B2B marketing and working with organisations that measure success by more than revenue alone.
While delivering strategic fractional marketing campaigns, Tabitha was simultaneously developing strategies for organisations with strong values, serving as a Non-Executive Director for Community Interest Companies (CICs) and as a charity trustee.
This dual experience revealed something important: the most effective marketing happens when you diagnose actual needs before prescribing solutions. Through years of work across sectors, we’ve seen how diagnostic thinking can amplify authentic impact, and how assembling the right expertise creates better outcomes than any single approach.
Now, NAMA brings this diagnostic and assembly approach to organisations ready to make their marketing work harder. Not Another Marketing Agency combines commercial marketing expertise with deep understanding of complex organisational needs to create something unique – a consultancy that truly gets both the strategic and practical sides of the equation.
What Makes Us, Well, Us
The Power of Both Worlds
We bring a unique perspective that:
- Applies commercial rigour to purpose-led projects
- Injects purpose into business strategy
- Speaks the language of both boardrooms and community rooms
- Diagnoses what you actually need, not just what you think you want
- Assembles the right mix of marketing expertise for maximum impact
- Understands both organisational constraints and growth aspirations
- Demonstrates expertise to lead and wisdom to collaborate
Values in Action
We live our values through:
- Genuine partnership rather than external service provision
- Active involvement in the CIC sector and charity trusteeship
- Resource-conscious approaches that maximise impact
- Fellow of the Institute of Data and Marketing, commitment to excellence
- Good Business Charter membership demonstrating authentic action
Our Approach at NAMA
We believe in:
- Diagnosing first, then assembling the right expertise strategically
- Scaling support up or down based on organisational needs and readiness
- Creating solutions that feel like an extension of your own thinking
- Building authentic, collaborative partnerships
- Making every marketing resource work harder for meaningful outcomes
Ready to Get to Know NAMA Better?
If you’re looking for a fractional marketing partner who understands both commercial growth and social impact, let’s have a chat. No hard sell, no jargon – just an honest conversation about whether Not Another Marketing Agency is the right fit for your purpose-led journey.
Ready to discover what your organisation actually needs? Let’s explore how Tabitha Fox and NAMA could work together to amplify your impact
Good Business Charter Member | Purpose-Led Marketing Consultancy | Making Marketing Matter
