Digital Marketing Transformation That Actually Serves Your Mission
Future-proof your purpose with tools and technology that make a difference
Marketing technology should strengthen your communication, not overwhelm it. We help charities, CICs, and professional services firms use marketing technology strategically, so it supports your goals, respects your values, and delivers genuine impact.
From automation and AI to analytics and integrated systems, we focus on solutions that fit your reality, not the latest trend list.
Why Strategic Digital Marketing Transformation Matters Now
Why Digital Marketing Transformation Matters Now
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AI adoption among charities has surged: 76% of UK charities are now using AI tools, up from 61% last year. However, only 48% have developed an AI policy.
civilsociety.co.uk -
Businesses and SMEs are embracing AI-wisely: Nearly 40% of UK businesses already use AI, and another 31% are considering it. Most adopt AI selectively, not wholesale.
moneypenny.com
AI Integration
Marketing technology continues advancing rapidly, with AI transforming how we communicate with stakeholders and demonstrate authentic impact. Organisations that measure success by more than revenue alone can't afford to ignore AI opportunities - but they also can't afford to chase every AI trend without strategic thinking. We understand that AI integration needs to be strategic, practical, and genuine - especially when you're working within real constraints and answering to complex stakeholders who expect accountability and authentic action
Making Marketing Technology Work for Genuine Impact
Marketing technology should amplify your authentic communication and stakeholder engagement, not complicate your marketing efforts! Our approach focuses on diagnosing what marketing tools you actually need before recommending solutions, ensuring every piece of marketing technology genuinely serves your organisation and the stakeholders you care about.
Marketing Efficiency That Makes Sense
Time spent on repetitive marketing tasks is time away from strategic thinking and authentic stakeholder engagement. We'll help streamline your marketing operations through carefully chosen automation and tools, freeing your team to focus on what genuinely matters - creating meaningful communication that serves your mission.
What We Help You Do
Integrate Tech Without Losing Touch
We introduce tools that enhance efficiency - like automation and AI -while keeping human connection front and centre.
Use Data Thoughtfully
Establish measurement systems that track real impact - not vanity metrics.
Simplify Your Stack
Select tools that match your team’s capacity and your organisational needs, avoiding unnecessary complexity.
Who We Help With Digital Marketing Transformation
Who We Help
| Sector | How We Help Digital Transformation |
|---|---|
| Professional Services | Improve client experience, operational efficiency, and brand consistency through the right tools. |
| Charities & Third Sector | Adopt tech that respects donor trust, enhances accountability, and efficiently uses resources. |
| Growing Purpose-Led Organisations | Scale impact strategically with a tech stack that grows with you, not against you |
Our Strategic, Human-Centred Approach
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Understand your current tech and capabilities
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Recommend tools that fit your goals and reality
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Implement with support and training
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Continue evolving as tech and needs change
Ready to align your marketing tools with your values?
Let’s chat - no jargon, no hard sell. Just a practical conversation about tech that genuinely serves your mission.
Our USPs
- Experience as a Director and Non-Exec Director in multiple businesses
- CIC and SME experience
- Frank and honest opinions and advice
- Trusted critical friend
- Bespoke business consultancy with a marketing focus
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with Not Another Marketing Agency to chat about your business plans and marketing needs.