Get clarity on what’s working, what’s not, and where to focus next

Is your marketing delivering its full potential? Our marketing audits give you a clear, independent view of your strengths, areas for improvement, and the biggest opportunities for impact.

Before making changes, it pays to know what’s already working – and how to build on it.

Why Choose NAMA for Your Marketing Audit?

When you’re deep in day-to-day delivery, it’s easy to lose perspective. We bring an objective, strategic view to help you:

• Understand your true marketing performance

• Identify opportunities that will deliver the most impact

• Avoid wasting time and budget on low-value activities

Our audits adapt to your context – whether you’re a professional service refining your market position, a charity demonstrating accountability, or a growing organisation aligning for scale.

Our Diagnostic Difference

We don’t believe in one-size-fits-all audits. Our assessment adapts to your organisation’s unique context, whether you’re a professional service wanting to communicate authentic values, a charity demonstrating accountability to complex stakeholders, or an organisation looking to scale genuine impact.

What Our Marketing Audit Covers

Marketing Strategy

• Brand positioning and messaging

• Audience definition and engagement

• Value proposition clarity

• Campaign effectiveness and ROI

• Resource allocation and efficiency

Digital Presence

• Website performance and user experience

• Social media reach and engagement

• Email marketing effectiveness

• Content strategy and tone of voice

• Digital advertising results

Stakeholder Engagement

• Quality of communication across audiences

• Community and supporter engagement

• Stakeholder journey mapping

• Conversion and retention analysis

• Feedback mechanisms and accountability

Marketing Operations

• Team structure and skills

• Processes and workflow efficiency

• Technology use and integration

• Budget allocation and impact

• Reporting and measurement systems

Our Audit Process

1. Discovery – We learn about your goals, challenges, and resources so the audit focuses on what matters most.

2. Deep Dive – A mix of data analysis and qualitative review to build a complete picture.

3. Actionable Insights – A prioritised plan with practical recommendations you can implement.

Strategic Insights & Practical Recommendations

You receive a clear, actionable report that genuinely serves your needs:

• Key findings and honest insights
• Specific opportunities for authentic improvement
• Practical recommendations that respect your resources
• Prioritised action plan based on organisational readiness
• Resource considerations and strategic implementation guidance

Beyond the Audit

Action Planning – We walk you through findings so you know exactly what to do next.
Priority Mapping – Identify quick wins and long-term initiatives.
Resource Planning – Implement changes realistically within your budget and capacity.

When to Consider an Audit

• You’re planning your next growth phase

• Results are falling short despite effort

• You need evidence to guide decisions

• Marketing feels scattered or inconsistent

• You’re scaling and need alignment

• You want to maximise return on resources

Ready to get a clear picture of your marketing performance?
Let’s have a straightforward conversation about how our audit can help you focus on the activities that truly drive impact.

Book a friendly chat with us – no jargon, no hard sell – just genuine discussion about diagnosing what your marketing actually needs to create meaningful impact.

Because organisations that value authentic action deserve marketing audits that identify real opportunities, not just generic improvements.